Why Invest in Display Ads on YouTube Videos
Did you know that one-third of people watch videos on a daily basis? That’s billions of hours spent viewing YouTube videos. So, investing in display ads on YouTube videos will, in turn, boost your sales, lead generations, brand awareness, improve market penetration, and increase your trust value.
As a CME medical conference organizer, you are required to invest in diverse marketing products to capture the right audience. These days, with so many people in your target audience viewing informative videos on YouTube, by placing an ad before or in between videos you are bound to capture their attention.
The benefits of displaying ads in YouTube videos are listed below.
Audience: Currently, YouTube holds the largest percentage for reaching the targeted audience. Using precision targeting, you will be able to target medical professionals around the globe. YouTube offers a variety of features to help understand what demographics match your needs. Use in-stream ads to increase your chances of audience viewing.
Quantifiability: You can easily monitor and measure your growth through these ad campaigns. Google offers analytical reports which provide in-depth knowledge on how your ad campaign performed and what are the areas of growth. You can see the number of times your ad campaigns have been shared with other YouTubers, as well as on other platforms.
Pricing: Since these ads will come out of your budget, you can increase or decrease your ad campaign budget, duration, and visibility depending upon your company needs. YouTube offers a pay-per-view system to its clients, which helps keep costs low for you.
If you are interested in learning more about how YouTube ads function and how they can work for you then visit our website, eMedEvents.com, for more details. We have a team of advertising and marketing experts ready to help.
eMedEvents is the largest online database for CME events and medical conferences around the world. Here you can browse through thousands of conferences in 151 countries. Search by Speaker, Specialty, and Location to find your next conference. You can book your flight+hotel along with your medical conference all in one place. Want to manage your CME on the go? Try the eMedEvents mobile app. Find your next great medical conference in one of more than 3928 great cities around the world.